OK I was researching on building a brand (even if ..

3 yrs

OK I was researching on building a brand (even if it's only a little shop) and I came to the conclusion that we (totally unwoke) should not hold back with our opinions. This is actually what big companies do, albeit on the woke and creepy side. We can use their tactics for a better outcome (and make our side public) https://awario.com/blog/5-case....s-brands-went-contro

awario.com

5 cases when brands went controversial (and what happened next)

Getting everyone talking is one of the main advertising goals. It leads to brand awareness, engagement, traffic, and, ultimately, sales.

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3 yrs

5 cases when brands went controversial (and what happened next)

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